The Basics of Backlinks (How They Affect Your SEO)

Backlinking is important in SEO because it is like a vote of confidence for your content provided by a third party. The more quality backlinks you get linking to your website, the more authority search engines assign to it – which helps with rankings.  We want to mention, quality is important since low-quality or spammy websites linking back to you could affect your rankings in a negative way.  This is why it is best to go with quality over quantity. For more information on backlinking or any aspect of digital marketing, feel free to get in touch with one of our experts, today! Visit www.connecticallc.com.