What Is Local Digital Presence Management?
Local Digital Presence Management is the control of all digital information relating to a business’ physical and service area locations across interactive media channels. Simply put, it’s a data set composed of all the places where information exists about a particular business location online including:
Our solution provides the ability to review, update and manage critical business information in one easy-to-use dashboard across all of these channels. Global Citations Network.
Why Is Local Digital Presence Management Important?Consumers are increasingly using their mobile devices to search for a business and make a quick buying decisions. In fact, 85 percent of consumers who use mobile devices follow up with a phone call, while 80 percent walk into a location with a specific action in mind. Having a business’ online data—or NAP (name, address, phone number)—consistent across all media channels lends itself to a healthy local ecosystem, which in turn, improves the business’ local visibility. Failure to manage a business’ Local Digital Presence could result in missing major segments of their target consumers. |
Local Digital Presence management helps businesses by:
How to Increase Online Local Visibility
Submissions to high domain authority/high traffic directories and data aggregators can provide the following for a local business:
Some of the positive effects of Local Digital Presence management include:
Why Our Local Digital Presence Management Solution Is the Right Choice
Today 82 percent of smartphone users turn to their devices to help them make product decisions. Businesses must have the proper tools and systems in place for managing their online data. This includes monitoring their Local Digital Presence in directory listings, social media, and review sites. A slow reaction to incorrect NAP or poor reviews can be detrimental to a business’ rankings.
The Benefits of Working With Us
Real-time submission of business data to our Data Amplifier Network | In-tool ticketing for issue resolution and information updates | Direct access to customer support |
Various ways to receive monthly reporting, including automated emails, PDF or client login | Ongoing monitoring and maintenance to ensure all citation data remains 100 percent accurate | The ability to update business information through our Edit Client Profile in an easy, ongoing manner |
Our Complete Suite of Local Digital Presence Management Tools
Our technology solution provides every possible tool and resource needed for Local Digital Presence Management. Our local search technologies and services are filled with analytics, tools, resources, and solutions to make it easy to dominate online.
“Inlarge and make it stand out” (Submit the business information and we take care of the rest!)
Baseline AuditThe baseline provides an initial status to see where improvement is needed. | Optimize Google My BusinessFeed optimized and accurate location data to the world’s largest search engine. | Generate and Fix Citations Identify all mentions of your business online and take action to correct errors. |
Voice Search Readiness Take our Voice Search Readiness Test anytime and see how to improve a local business’ score. | Lead Generation Get Qualified Leads Manage Leads | Data Aggregator Submission Submit citation data to the data aggregators that feed the major directory sites |
FAQ
Have more questions about the local Digital Presence Management? Let us answer them here.
What is most important to get visibility to new locationsSubmission to the top directories and data aggregators sends location information out to a variety of high domain authority/high traffic directories, map/GPS sites, and review sites. The NAP information will be populated quickly and correctly. | What is a data aggregator and why should I submit to them?Data aggregators have relationships with many directories, GPS/map services, and niche, and geo-specific groups and can help get your proper NAP information into the right environments. Submitting your information via data aggregators gets your information out to a large volume and variety of directories/services that help increase your local visibility. The information provided by data aggregators generally comes with a degree of authority, prompting other directories to overwrite any conflicting data. |
Why should I use your service if I am already listed in a number of directories?Although you may be in a number of directories already, search engine rankings can be affected positively by increasing your presence in directories with high domain authority, traffic, and other factors, along with maintaining proper NAP consistency throughout our Data Amplifier Network. | How does the submission process work?An order is placed through the client dashboard. The business’ information should be added within the edit client section. The more information that is provided to us, the greater visibility the business will receive.
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What options are available to manage multiple locations?We can provide bulk or branded dashboards in several directories if your organization meets certain criteria. This submission type allows for speedier verifications, top-down management of the brand, and bottom-up management of reviews. | Former employees have set up various directories for us and taken the credentials with them. What can I do about that?A citation cleanup could be the ideal solution here. Your NAP (Name/Address/ Phone) will go through a deep discovery to determine the depth of the issue. From there, our fulfillment team will begin addressing each issue and reclaiming ownership for you. |
How long does it take to complete the submission process?Your progress report will begin populating immediately after receipt of an order. We are able to accomplish a large degree of completion in that early stage of submission. However, some directories take longer due to verification requirements or processes on their end. The overall process can take up to 10 days – sometimes longer. | How can I be sure the work is being done properly?We provide you with a progress report along with a variety of ongoing monthly reports that show the improvement over time in your overall visibility. We also provide you with live links to directories to which we submit on your behalf. |