Four Words Limited

About Four Words Limited

We're not an age-old luxury brand founded by a French guy a century ago, nor do we want to be one. Our background isn’t rooted in fine jewellery and our families don’t have a history in diamonds and gemstones. As outsiders in this industry, we approach things differently. Breaking away from traditional practices and industry norms, we offer: - Lab-grown diamonds (our speciality), moissanite, lab-grown gemstones, and reclaimed natural options too. We’ll help you find what suits your taste and budget without pressure or judgment. - Custom-made, individually crafted rings, each piece designed exclusively for you. We don't resell other people's jewellery or push 'off-the-shelf' products – always custom, never customary. - Collaborate directly with designers, not salespeople. Our designers offer to provide practical advice and guidance throughout the process, ensuring you receive personalised solutions rather than being pushed towards the priciest options within your budget. - Stone sourcing straight from diamond and gem cutters on your behalf, eliminating extra mark-ups from middlemen. - Modern technology, including digital sketches, 3D prints, and photorealistic renders, ensures you achieve your vision without uncertainty or stress. We only work with materials that we feel confident that has minimal impact on both the planet and people. Even though we lose out on a lot of sales, we don’t offer newly mined diamonds (only lab or reclaimed). Luxury you can feel good about. We started Four Words to help you create your dream engagement ring, earrings, necklace, or statement piece without the pretentiousness of traditional luxury brands. Our goal is to offer an easy, relaxed experience akin to consulting a cool design-savvy friend, rather than battling with a salesperson. All so you can enjoy the journey of crafting a beautifully designed, well-made piece of fine jewellery you can feel good about – all at a fair price. https://www.fourwords.co.nz/